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Services / Brand marketing



Researching and analysis

At the stage of the new trademark development or the new service launching it is very important to choose the correct decision, to estimate the influence of certain factors on the success of the new business-project: the competitors, customers preferences, the volume and dynamics of the market and the market segments development. Numerical and qualitative investigation will help to estimate the potentialities of the new project correctly. Our company will control the researching, help to purchase the market reviews and researches, as well as to analyze this marketing research information to determine the place of your business in the market and customers attitude to your goods/services.  

Naming

Generating and developing the name for the trademark or company, the registration of the trademarks in the register of the Nice Classification and the receipt of the certificate.


Logotypes

Design developing and logo construction for the trademarks and companies, the type font matching and adaptation.


Corporate identity development

Complex development, design and implementation of corporate identity for the trademarks and companies, the development of the guide for corporate identity and logotype – the Brand Book.


Packaging/label

The development of designers’ ideas for packaging and label, concept development and adaptation for each SKU from the product line according to the customers preferences. The knowledge and implementation of modern printing technologies when design developing.  
 
Corporate branding
The development and production of presentational materials: calendar, brochures, annual reports, folders, postcards, calling cards.


The concept of positioning 
Brand positioning concept development: the generating of the competitive advantage, creation of the unique trade proposal for brands and companies.


Communications with customers
The development and realization of advertising and communicative strategies, the development of complex programs for long-term relationship with clients and customers.






SpyLOG   
  - www.perevorot.com
, 2006